Sons of Yusuf

Sons of Yusuf are the pioneering brother duo Ya’koob and AbdulRahman, redefining global hip-hop by their signature fusion of rap with traditional Arabic instruments, poetry, and cultural storytelling. Born in Kuwait and raised between LA and Kuwait, they bridge the Middle East and the West with music rooted in heritage and innovation, earning independent recognition from outlets including CNN and Al Jazeera. Rising from viral releases into a global movement, Sons of Yusuf have amassed over 40 million organic YouTube views without major-label backing. Their debut album, Shaykh the World, featuring Talib Kweli, Jay Electronica, Terrace Martin, and Cyhi, established their international presence. Their second album, Granada, made history as the first hip-hop project from Kuwait and the Middle East considered for Best Global Album, Best Spoken Word Poetry Album, and Best Rap Album at the 2026 Grammy® Awards. Their latest release, Kuwait Beat Tape Vol. 1, is a fully instrumental project that weaves Kuwaiti cultural sounds and storytelling into a modern sonic journey. More than musicians, Sons of Yusuf are cultural ambassadors building a global movement rooted in resilience, authenticity, and purpose—proving that powerful stories can transcend borders and shape the future of international hip-hop.